After Test Retirement, Indian Cricketer Virat Kohli Invests in World Bowling League

Virat Kohli furthered his athletic empire by becoming a Strategic Investor in the World Bowling League (WBL). Following the Royal Challengers Bengaluru's qualification in the IPL 2025's first qualifier, a decision has been made that could aid in the development of bowling in India and around the world. As a sport, bowling could receive more publicity than it does now.

Virat can have an impact because of his enormous fan base and global sporting influence. Kohli, who is now the WBL's Strategic Investor, stated that he learned to spin the ball at the age of twelve and began bowling at the age of eleven. Despite his popularity, the RCB player asserted that Bowling is not given enough credit as a business opportunity.

Virat Kohli Expands His Sporting World:

🚨 VIRAT KOHLI INVEST IN WORLD BOWLING LEAGUE 🚨

- WBL is modernized gameplay, mixed-gender teams & electrifying events at iconic global venues. 👌 pic.twitter.com/s16YvtJuq7

— Johns. (@CricCrazyJohns) May 28, 2025

In a move that has cricket and bowling enthusiasts talking, Virat Kohli has formally become a strategic investor in the World Bowling League (WBL). The 36-year-old is launching himself into the bowling scene headfirst. Virat has always had a passion for bowling. He said, "I started bowling when I was 11 years old, spinning the ball by 12. It is evident how popular the sport is while being underappreciated as a business proposition."

According to Adi K. Mishra, topographies, 3-D printed oil patterns, and other difficulties are all part of bowling at the highest level. The WBL CEO went on to say that knowing that Virat was a former bowler was fantastic. Mishra asserted that the top cricketer's forward-thinking outlook and unwavering passion for the game made it simple for him to identify with him. Bowling has a great history and a worldwide depth, he said, calling it a sleeping giant.

WBL is more than just marketing jargon. Mookie Betts, a three-time World Series winner and MLB great, joined his team, Team OMG, a few weeks ago. That action ignited a spark. However, now that Kohli's name is involved, the league has genuinely attracted international attention. The World Bowling League, meanwhile, has the potential to become the next major athletic revolution with players like Mookie Betts and Virat Kohli already in the running and more franchises to follow.

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